The Little Known Video Secret to Increase Online Sales for Q4
Haul Videos blew 2013 away, and are poised to continue to impact online shoppers and videos for the 2014 holiday. This year on Youtube viewers have watched over 5.6 million hours of haul videos. Haul...
View ArticleTwo Steps to Identify Why People Are Leaving Your Site [Video]
In 2013, as many as 74% of online shopping carts were abandoned by shoppers (Barilliance), Up from 72% in 2012, and 69% in 2011. Generating leads through PPC marketing requires time, talent, and a PPC...
View ArticleHow to Use Google Shopping: Category Reports [Video]
Google Shopping Campaign Video Series Part 2: Category Reports In CPC Strategy’s Google Shopping Campaign Video Series, Lewis Brannon, Retail Search Manager at CPC Strategy explains how retailers can...
View ArticleHow to Use Google Shopping: Product ID Reports [Video]
Google Shopping Campaign Video Series Part 3: Product ID Reports In CPC Strategy’s Google Shopping Campaign Video Series, Lewis Brannon, Retail Search Manager at CPC Strategy explains how retailers can...
View ArticleGoogle Shopping Ads on YouTube: The Impact of TrueView on Retailers
Google Shopping Ads in YouTube: TrueView Following the announcement to launch TrueView, Google’s Shopping ad feature in YouTube videos, industry experts are encouraging retailers to take advantage of...
View ArticleOptimizing Retail Landing Pages For Conversational Search
Landing Page Optimization For Retailers Sending traffic to product reviews & recommendation search queries Last quarter, Google reported a 20 percent increase in conversational search terms for...
View ArticleGoogle Shopping Expands YouTube TrueView Advertising Platform
Google Shopping Ads for YouTube TrueView Throughout the year, Google has made consistent efforts to integrate video and retail advertising with their latest platform, TrueView. Now, instead of having...
View ArticleYouTube Shopping Ads Now Available To All Advertisers
YouTube Shopping Ads Out of Beta & Now Live This week, both of YouTube’s Shopping ad formats including “TrueView for Shopping” and “Shopping Ads on YouTube” are now out of beta and available to all...
View ArticleYouTube Advertising for Retailers
The YouTube Advertising Guide For Retailers Since it’s founding in February 2005, YouTube has gathered billions of users to the platform to discover and share videos. It has also become a platform for...
View ArticleYouTube Revamps TrueView Discovery Ads
YouTube TrueView Discovery Ads Replace In-Display Ads Advertising on YouTube is nothing new, but Google’s ownership of the video hosting platform means that it is subject to perpetual updates via...
View Article
